How to increase footfall in the age of at-home delivery  

P&G Professional provides expert guidance on how fish and chip shops can attract more customers to dine-in

The Covid-19 pandemic has brought about serious changes in consumer behaviour within the hospitality industry. An increased reliance on delivery apps and a newfound demand for consumer convenience means that many fish and chip shops have pivoted to an almost exclusively delivery service.

As a result, fish and chip shops that provide dining-in options must take extra measures to try to reintroduce customers to the dining-in experience that they have known and loved over previous years.

As the world begins to return to normal, attracting customers to dine-in or pick-up themselves is going to be a serious challenge. One of the first steps in trying to encourage customers to dine-in is providing a clean and hygienic environment in which to eat and drink.

Although the majority of restrictions have eased, there still remains a universal focus upon cleanliness and hygiene. Gone are the days where a spotless front-of-house is merely an added bonus. Fish and chip shops must go the extra mile in order to coax customers through the front door.

It’s simple – those who manage to keep their establishments germ-free will be more likely to increase the amount of customers dining-in. In fact, according to a poll commissioned by P&G Professional in 2020, 64% of UK adults said a clean shop and good hygiene rating is the most important consideration when choosing where to eat.

P&G Professional, the away-from-home division of Procter & Gamble, provides an array of products that achieve an excellent standard of cleaning against grease that can accumulate so easily in the kitchen. As well as reaching impeccable levels of cleaning and hygiene, P&G Professional’s trusted brands require only simple training, meaning staff are easily able to carry out your cleaning routine.

By using products from P&G Professional’s trusted brands such as Flash Professional or Fairy Professional, fish and chip shops are better able to foster rigorous cleaning and hygiene routines, enabling customers to enjoy dining-in, which in turn helps their businesses thrive. What’s more, many employees will already use these well-known and trusted brands at home and thus will know the correct product use instructions, thereby ensuring outstanding results.

As part of its ongoing effort to help businesses thrive, P&G Professional offers business owners the opportunity to try the CleanPLUS Experience. This stamp of approval from P&G Professional’s trusted household name brands – including Flash Professional, Fairy Professional and Ariel Professional – serves as a mark of assurance for guests.

Fish and chip shops can prominently display the CleanPLUS Experience sticker – both physically and digitally – as a gold standard in hygiene, reassuring their customers that the establishment has been cleaned to the highest levels using known and trusted brands.  To find out more about the CleanPLUS Experience – from P&G Professional’s trusted household name brands Fairy Professional, Flash Professional and Ariel Professional – including applying for complementary materials and signage, call 0800 716 854 or visit www.pgpro.co.uk/cleanplus

P&G Professional provides expert guidance on how fish and chip shops can attract more customers to dine-in

The Covid-19 pandemic has brought about serious changes in consumer behaviour within the hospitality industry. An increased reliance on delivery apps and a newfound demand for consumer convenience means that many fish and chip shops have pivoted to an almost exclusively delivery service.

As a result, fish and chip shops that provide dining-in options must take extra measures to try to reintroduce customers to the dining-in experience that they have known and loved over previous years.

As the world begins to return to normal, attracting customers to dine-in or pick-up themselves is going to be a serious challenge. One of the first steps in trying to encourage customers to dine-in is providing a clean and hygienic environment in which to eat and drink.

Although the majority of restrictions have eased, there still remains a universal focus upon cleanliness and hygiene. Gone are the days where a spotless front-of-house is merely an added bonus. Fish and chip shops must go the extra mile in order to coax customers through the front door.

It’s simple – those who manage to keep their establishments germ-free will be more likely to increase the amount of customers dining-in. In fact, according to a poll commissioned by P&G Professional in 2020, 64% of UK adults said a clean shop and good hygiene rating is the most important consideration when choosing where to eat.

P&G Professional, the away-from-home division of Procter & Gamble, provides an array of products that achieve an excellent standard of cleaning against grease that can accumulate so easily in the kitchen. As well as reaching impeccable levels of cleaning and hygiene, P&G Professional’s trusted brands require only simple training, meaning staff are easily able to carry out your cleaning routine.

By using products from P&G Professional’s trusted brands such as Flash Professional or Fairy Professional, fish and chip shops are better able to foster rigorous cleaning and hygiene routines, enabling customers to enjoy dining-in, which in turn helps their businesses thrive. What’s more, many employees will already use these well-known and trusted brands at home and thus will know the correct product use instructions, thereby ensuring outstanding results.

As part of its ongoing effort to help businesses thrive, P&G Professional offers business owners the opportunity to try the CleanPLUS Experience. This stamp of approval from P&G Professional’s trusted household name brands – including Flash Professional, Fairy Professional and Ariel Professional – serves as a mark of assurance for guests.

Fish and chip shops can prominently display the CleanPLUS Experience sticker – both physically and digitally – as a gold standard in hygiene, reassuring their customers that the establishment has been cleaned to the highest levels using known and trusted brands.  To find out more about the CleanPLUS Experience – from P&G Professional’s trusted household name brands Fairy Professional, Flash Professional and Ariel Professional – including applying for complementary materials and signage, call 0800 716 854 or visit www.pgpro.co.uk/cleanplus