Smales fish merchants launch new logo
Article Date: 2014-06-02
Smales launch new logo & corporate identity
With a heritage dating back over three quarters of a century, Smales Fish Merchants are delighted to introduce a new Company logo. Their new logo and corporate identity modernises one of the best known names in the fish & chip industry.
Smales^ CEO, Lee Smales states, "Through partnerships forged with our suppliers over many years, Smales has consistently led the way in providing UK fish friers with the highest quality frozen at sea fillets, as well as working with quota holders to maintain sustainable fish stocks. As a result of this, Smales are now widely regarded within the industry as ^the fish experts^ The new branding reflects the way Smales has developed as a business in recent years, and also demonstrates our commitment to be a respectful and thoughtful supplier who remains proud of the values that have been passed through generations of the Smales family. Our company will continue to work diligently with both customers and suppliers to ensure the future of the UK^s national dish for many years to come."
F. Smales & Son (Fish Merchants) Ltd. are the UK^s largest supplier of Frozen At Sea Cod & Haddock fillets to the UK Fish & Chip sector, supplying Fish & Chip Shops, Fish Wholesalers and Food Service companies.
VISIT THE SMALES WEBSITE AT: http://www.smales.co.uk