Winning the National Fish and Chip Shop of the Year Award back in 1992, The Elite Fish and Chip Company want to share the Award^s 25th Anniversary year with their own 25th anniversary of trading in Lincoln by raising £25,000 for five local registered charities or good causes. 

Owner Adrian Tweedale remembers the day well that the Ruskington shop was thrown in to the media spotlight with phone calls and photo request^s coming from every angle, “it was a crazy time and it seemed to carry on for years”.  The truth was that after winning their first National Award the business embarked on a roller-coaster ride, winning more awards for their undoubted product and customer service qualities.  At one stage they were featured on the popular Channel 4 TV programme ‘The Big Breakfast’, preparing a family fish and chips meal for breakfast, live at 7.30am in Sleaford. 

With the addition of the very successful Tritton Road, Lincoln site in 1995 and a core of committed staff Adrian says “our customer’s enjoyment at the Elite had always been at the front of our thoughts when establishing the business”.

Always making a point of being part of the local community, in their 25th year Elite have decided it would be nice to help a number of Lincolnshire charities or causes in a way that shows just how much this family run business care about the part they play in the communities surrounding the three takeaway and restaurant sites of Lincoln, Ruskington and now Sleaford.

Over the years since their first success the business and staff have raised thousands of pounds for charities at each of their sites and with Adrian^s daughter Rachel Tweedale (23) now taking on the manager role at the latest Grantham Road, Sleaford site, there is now three generations of the family involved in the Elite brand. 

Adrian’s father, David Tweedale (75) started the family fish and chip tradition when his son was growing up in Huddersfield before moving to Lincolnshire. Adrian said, “Our family can now provide a continuous business ethic that has stood the test of time, especially in the tough economic times all businesses are going through at present”.

So the Elite Fish and Chip Company would like everyone to send in their ideas of a good cause they truly believe in or a registered charity that need support at the moment and would benefit from £5,000. 

Please send any ideas to publicity@elitefishandchips.co.uk or contact 07970292163. 

Adrian Tweedale can be contacted at office@elitefishandchips.co.uk.

www.elitefishandchips.com